Industrial Print Ad. This was a quick ad done for WTC Machinery. This was to be text only. Using some of the look I created for the logo, I created a headline that utilized the no skid plating and the colors with a little bit of a worn look. While I have some skid plates from various photos I’ve taken, this one was stock. I needed one that wasn’t too beat up and the others I had were chrome plated. With some airbrushing in photoshop, I added some bolts to the corners and a small frame around the sides. The texture in the lettering came from a collection of old surface art that I used as an overlay layer. I received the ad on Friday afternoon and it was completed by Monday 2pm. Copy was supplied by the agency. You can click here to see more print ad designs.
Industrial Print Ad – Freelance Graphic Design and Illustration